Disney Channel Redesign

Disney’s business objective was to increase visits to the site by promoting the idea of a constantly updating site with the latest content featured at the top. Working with our agency and internal partners, I helped oversee the redesign of the Disney Channel site. We took a departure from the standard website layouts and went with a newsfeed style homepage. We also allowed our guests to further interact in ways such as liking, commenting, and sharing, which for a kids' site, was a unique attribute.